Friday, September 24, 2010

Society exhibition

Soon after our first exhibition, we were invited to participate in the Society Magazine Lifestyle Exhibition in Mumbai at WTC from 16-19 Sept. 2010. Our stall decor was highly appreciated and we discovered what our best selling products were. It was a good way to see how our products and cause were perceived by the consumers, what were their demands and requirements and what they expected from an eco-friendly brand. Moreover our feature in the Mid-day helped in increasing the footfall of visitors to our stall.

Saturday, September 18, 2010

Mid-day press release

'Embrace the junk for funky ideas', WorkshopQ as described by Mumbai & Bangalore Mid-day newspaper. The editor - Amrita Bose described us as those giving a stylish makeover to junk at the eco-friendly label of WorkshopQ. With this article being published during one of our exhibitions in Mumbai, it was great publicity for our stall. In the editor's words, "Radhika is not alone in her endeavour. She and her sister Madhvi work out of a factory based in Jaipur. Radhika first thought of the idea of converting scrap into eco-friendly products with the honest intention of making 'green living' a part of our daily life."